Comically botched locale, literal translations aren’t tickling a former Mexican president’s funny bone.
After the VisitMexico.com site botched English translations of prominent Mexican states, such as Hidalgo — which became “Noble” — and Guerrero somehow morphed into “Warrior,” Felipe Calderón vented his frustration on Twitter.
“Stop making Mexico look ridiculous,” tweeted Calderón, who served as Mexico’s president from 2006 to 2012, before being succeeded by Enrique Peña Nieto.
But that was just the tip of the iceberg — or ice hockey rink — as the travel site goofed on the Caribbean resort of Tulum, which is now “Jumpsuit” and the Bacalar lagoon became the Gulf Coast state of “Tabasco,” reported The Associated Press.
— Latinus (@latinus_us) August 7, 2020
The tourism blunder occurred around the same time the State Department issued a “do not travel” advisory for Mexico due to the country’s rapidly rising number of COVID-19 cases.
Also that week, the resort of Acapulco was compelled to yank advertisements displaying gleeful, maskless partiers with the tag line: “There are no rules.” The ads also touted the shabby resort’s reputation as a clubbing mecca despite that fact clubs are currently shuttered as part of social-distancing guidelines.
Mexico’s tourism department then issued a bizarre statement implying the erroneous names were part of some illicit scheme.
“The Tourism Department expresses its most sincere apologies to the public and users for the effects that have occurred on the website VisitMexico,” read the statement. “Moreover, we make it known that these acts aim to damage the image of he website and the department, and so therefore a criminal complaint has been filed and appropriate legal actions will be taken against those responsible.”
Mexico currently ranks third globally in most COVID-19 deaths with more than 51,300 confirmed cases, according to health tracker Johns Hopkins University.
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