ALG-sponsored study reveals that US travel agents have “suffered” in selling Mexico


Violence is a key factor for tourists from the United States and Canada to not visit Mexico, according to the Travel Markert Report’s Outlook on Mexico study that sponsored Apple Leisure Group (ALG) among 800 agents, who revealed that their clients In the last six months they do not wish to visit the country, claiming fear of violence in general.

However, there was a division regarding sales, the report also found that advisors were still facing a problem in closing sales to Mexico: 78 percent of respondents said they had clients who told them they did not want to travel to Mexico in the last six months.

Mexico has long been a power in global tourism for the US and Canadian markets. But in recent years, Cancun has faced challenges ranging from bad headlines to sargassum on the beaches of the Mexican Caribbean and the closure of the Tourism Promotion Council of Mexico (CPTM).

The Outlook was sponsored by the Apple Leisure Group and surveyed more than 800 travel consultants about their reservations to Mexico and their confidence in sending their clients there.

Among other aspects, the report found that the advisors were divided as to whether sales to Mexico had increased or not in the last six months: 32 percent of respondents said they remained stable, while 34 percent said they saw an increase and another 34 percent said they saw a decrease.

It also includes how the recent series of bad news from the Dominican Republic has impacted travel to Mexico.

“In addition,” said travel consultant and editor Market Travel, Anne Marie Moebes, “Advisers reported what kind of support they believe will help them maintain and increase sales, what alternatives are benefiting from Mexico’s problems, as well as what are the expectations that customers have of their Mexican vacations ”.

Source: nitu

The Mazatlan Post