The announced closures of the Mexico Tourism Board offices make little sense to travel advisors who sell the destination. Already challenged to convince some clients about the destination’s safety, they say the timing couldn’t be worse.— Maria Lenhart
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Mexico’s decision to close down almost all of the Mexico Tourism Board operations and shift marketing funds toward infrastructure development has left travel agency groups and travel advisors who sell the destination scratching their heads. Why would Mexico slash tourism marketing support at a time when advisors are still challenged to convince clients about the safety of traveling there?
While some advisors will miss the training opportunities and marketing support, they also say Mexico has a lot more to lose than they do. There are, after all, plenty of other destinations to sell.
About the burgeoning number of travel advisors working from home, they enjoy greater flexibility than their storefront counterparts, but may also miss the camaraderie. Veteran home-based advisors share their strategies for combatting isolation and staying engaged.
The Mazatlan Post
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