In 1970 there were only three inhabitants of what is today the number one tourist destination in Latin America and the Caribbean. Over time, this white sand paradise has become one of the most iconic beaches in the world and deserves to be commemorated as such. And what better than to do it with a special edition of the bottle created to enjoy the good life by the sea.
That’s right, Cancun turns 50 and that’s how Moët & Chandon celebrates it .
Moët & Chandon Ice Impérial is the most fun, relaxed, and avant-garde label of the most famous champagne. What makes it so special? Its perfect serve. This champagne that concentrates and blends Pinot Noir, Meunier, and Chardonnay varieties is made to be enjoyed on ice. This is how the famous champagne à la piscine concept arose, which represents all those casual moments of bon vivant that we enjoy so much in life.
The Cancun 50 edition arises as a commemoration that honors the tourism industry that has given us in the last five decades unforgettable experiences on the beaches of Cancun and that currently faces a great challenge, to reactivate.
The link between Moët & Chandon Ice Impérial and Cancún is reflected beyond the moments of consumption to which they take us back. The turquoise blue of the sea is due to the whiteness of the sand and its reflection in the sky, a whiteness that is obtained thanks to the feeding of the parrotfish, native to the region. White is an element that echoes in the design of the bottle, which together with gold represent the forefront of growth and positioning of the fourth most visited destination globally.
The magic of # MoëtMoments is that no matter where we are, we can create our perfect atmosphere to enjoy that magic that the beach gives us. You just have to put three ice cubes in a glass of white wine and serve Moët & Chandon ICE Impèrial . Unquestionably the cherry on the cake of these moments are the pairings of causal pairing that we can achieve with seafood and canapés.
Cancun has grown a lot since it was founded in 1970 and it is time to celebrate it, to the sound of its breeze, the rays of the sun, the sailboat rides, and that feeling of warmth on the skin that it gives us. Let’s celebrate with Moët & Chandon Ice Impérial and its Cancun 50 edition.
Click here to buy the special edition of Moët & Chandon Ice Cancún 50 .